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Search Engine Optimization (SEO)

Search Engine Ranking - Build Credibility

Every Search Engine Marketing Expert will come up with a thousand different things 'You Must Do' to your website for maximum SEO benefits.  This could range anywhere from a couple thousand dollars, to tens of thousands of dollars per month in SEO fees.  At Markomm, we believe in providing you with the core SEO foundation, and continuing to optimize your pages each month in a way that allows us to give you the 'Biggest Bang for Your Buck'.  Optimizing your website each month is absolutely critical, but it should not be the largest part of your marketing budget. 


FACT:  You can't just put up your website and expect the search engines to begin sending you qualified prospects right away.  It's not an overnight process! 


Search Engine Optimization is basically a fancy way to say 'Doing things to improve your website's rank with the search engines'.  The high-level way to describe what SEO includes, is On-page vs Off-page optimization. 
On-Page= things that you do to the pages on your website (such as Title, Meta Tags and Visible Copy)
Off-Page= things that you do externally to your website pages (in-bound links, local listings, etc)

There are several things we will do up-front to optimize your site, and a few other specific items we can work on over time to keep you ranking well in the future.  To best understand Search Engine Optimization, it's important that you remember the following five things:
  1. If it sounds 'To Good to be True' it is.  There are many SEO scams out there.  If someone tells you they can guarantee you in first position in a matter of days..it's not true.  Optimization is a process, and it takes time.  It's like the stock-market..you do it for the long-term benefits.
  2. Patience is Key.  'Slow and Steady Wins the Race'.  It may take several weeks or even months before some engines locate your site.  Remember, SEO is about building your website's credibility.  Trust isn't earned overnight. 
  3.  There is No One Huge Thing You Can Do Right Away.  No single tactic will materially improve your chances of moving up quickly with the search engines.  There are a number of little things that, when combined, can have a dramatic effect on your ranking (depending on your niche and your competition)
  4. Do not Overfocus on SEO.  Work with Markomm to apply the basics and forget the rest.  If you concentrate on offering valuable products, services and great information, the rest will fall in line with your online advertising methods like PPC and Maps.
Now that you understand the basic foundation of Search Engine Optimization, you can review the MARKOMM Method for starting an effective SEO program on your site-

MARKOMM SEO Platinum Package:
Search Engine Optimization Proposal

Objective
Significantly improve the SEO ranking for your site- which will ultimately increase web site traffic, leads, and revenue. Markomm’s SEO program will improve ranking in major search engines such as Google, Yahoo!, Bing, and more on competitive keywords and keyword phrases related to your unique business and current market.

Project Implementation
MarKomm’s program focuses on targeting a list of primary search terms. Our focus is to ensure these terms appear on the first page of search results within your targeted area. However, because of the nature of SEO many other search terms will likely begin to also receive favorable ranking.  Please note, the optimization process is not an 'overnight' development. The process we will implement is as follows:

Step 1: Research & Strategic Planning
  • Keywords – MarKomm will use tools to conduct Keyword analysis for the purpose of successful relevant search engine placement. We will also document these terms and create a monthly report template for the purpose of tracking targeted Keyword ranking success for client across all major search engines.
  • Competitor Research – MarKomm will locate key competitor websites on major search engines and run a complete analysis report on these competitors in the top 20 ranks in Google, Yahoo, Bing, etc. for the purpose of knowing what the competition are doing for the benefit and future success of your online business.
  • Target Audience Review – MarKomm will conduct a complete analysis of the Target Audience of your website for the purpose of obtaining positive results in search engine placement. We will monitor tracking analytics software to further record the behavior of the current Target Audience of your online business.
Step 2: On-Site Optimization – becoming “Search Engine Friendly”
  • MarKomm will make recommendations and consult with client’s webmaster to update keyword text, header tags, alt tags, keyword hyperlinks, etc. for maximum optimization.
  • MarKomm will make recommendations to client concerning specific content changes to improve Keyword relevance on pages as well as adding new SEO friendly pages.
Step 3: Off-Site Optimization – becoming a site that “Gets Noticed”
  • MarKomm will implement an extensive link-popularity campaign to improve your website visibility and ranking analysis among search engines.
Step 4: Monthly Reporting – the following reports will be provided monthly:
  • Search Engine Rank Report - This will show the progress of the client’s search engine ranks for keyword terms selected.
  • Traffic Report (Note - Google analytics will need to be implemented in order to obtain this report.)

HOW GET STARTED WITH SEO: 
For more information, or for a free Search Engine Optimization estimate, please provide us your website information in the Proposal Form.  OR Call us direct at 1-866-503-7673.


Pay Per Click Advertising:

Google Certified PartnerWith Pay Per Click (PPC) Advertising, you only pay for RESULTS!   Your ultimate goal with Online Marketing is to have more customers come to your Web site- With PPC online advertising you are only drawing highly qualified visitors to your Web site! PPC also brings you fast results and you can reach your target audience with the most cost effective method on the Internet today. >More about Pay Per Click Advertising

Search Engine Optimization:

Search Engine Optimization (SEO) is all about how to get the search engines (ie Google, Yahoo, Bing, etc) to notice your site and, ideally, to give you a good ranking. Then when someone searches for what you’re offering, your listing will be displayed in a high position. The key to a great SEO campaign is a website with rich content (including keywords and phrases) “On-site”, and boosting your “Off-site” SEO by increasing the number of inbound links to your site. >More about Search Engine Optimization

Business Directory Listings:

Do You Have a Physical Store Location You Want to Attract More Customers To? If your primary business involves customers coming to your 'brick and mortar' store, we recommend that you boost your online marketing by getting listed in 100+ online directories AND optimizing your 'maps' listing on Google.  This is the most economical online marketing thing you can do for your business!  >More about Directory Listings

Pay Per Click Advertising:

With Pay Per Click (PPC) Advertising, you only pay for RESULTS!   Your ultimate goal with Online Marketing is to have more customers come to your Web site- With PPC online advertising you are only drawing highly qualified visitors to your Web site! PPC also brings you fast results and you can reach your target audience with the most cost effective method on the Internet today. >More about Pay Per Click Advertising

Search Engine Optimization:

Search Engine Optimization (SEO) is all about how to get the search engines (ie Google, Yahoo, MSN, etc) to notice your site and, ideally, to give you a good ranking. Then when someone searches for what you’re offering, your listing will be displayed in a high position. The key to a great SEO campaign is a website with rich content (including keywords and phrases) “On-site”, and boosting your “Off-site” SEO by increasing the number of inbound links to your site. >More about Search Engine Optimization

Business Directory Listings:

Do You Have a Physical Store Location You Want to Attract More Customers To? If your primary business involves customers coming to your 'brick and mortar' store, we recommend that you boost your online marketing by getting listed in 100+ online directories AND optimizing your 'maps' listing on Google.  This is the most economical online marketing thing you can do for your business!  >More about Directory Listings

FRANCHISE INTERNET MARKETING EXPERTS:

MARKOMM has a clear advantage over the competition to understanding the franchise business model. We’ve been the single source for Internet Marketing account management for large organizations such as the Hunter Douglas Corporation for over 7 years. Franchises have special needs, and we understand how to provide them. Our online marketing techniques establish more leads to each individual franchise website, with a clear direction for the buyer. We track our efforts and provide you with detailed progress reports so that we can measure and continue to improve our success.

How Does Your Franchise Rank on the Internet?  Find Out Now With a Custom Internet Marketing Franchise Proposal

Website Marketing is vital to the success of any business in Denver. But it’s not as easy as it looks to manage PPC advertising. The internet is a vast, daunting space at times. How do you point your customers in the right direction?

Let Markomm handle your Denver PPC, SEO, and other Website Marketing services. We understand how to get your company’s name in front of just the right potential customers. As acknowledged experts in the field, we help our customers grow by harnessing the power of new media. Try us for yourself, and see the difference.

Website Marketing IN Denver THAT WORKS

Your Denver Website Marketing profile is something you can’t afford to mishandle. Why not trust your PPC to a company that understands? At Markomm, internet marketing is all we do. From business directory listings to website conversion strategies, we know what you need to do to succeed in today’s market.

You’ve spent so much time building your business. Now it’s our turn, with our Denver PPC advertising, we’ll use your dollars wisely. In the process, we’ll get the word out to your target audience through tried and true, innovative methods of Website Marketing for Denver.

Denver PPC ADS

By keywording your PPC ads to Denver and other defining details, we’re able to use your resources economically. We’ll create a higher profile for your business in Denver through our Website Marketing techniques. The result? More qualified visitors to your website.

Denver Website Marketing is more than just having a great website. People have to be able to find it. When you use our Denver PPC service, we’ll deliver the potential customers. The rest is up to you.


Markomm is a Google Adwords Qualified Company  Google Adwords  YaHoo Search Marketing  Ask.com  Microsoft AdCenter    AOL Search


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